Meet the Team

John Tatone

Founder, CEO

USC graduate in History and Cinematic Arts. Focused on integrating behavioral psychology, technology, and storytelling to create ventures at the intersection of human behavior and intelligent systems. Founder and strategist experienced in venture creation, product leadership, and go-to-market execution across AI, media, and immersive experience design. Analytical and purpose-driven, he leads teams that transform complex ideas into scalable products and measurable business outcomes.

Roy Garrett

Co-Founder, CTO

TMU dual-degree technologist in Business Administration and Computer Science with a focus on systems engineering for AI, real-time data platforms, and scalable architecture. Leads full-cycle software delivery in complex environments, turning product vision into secure, reliable, rapidly iterated platforms. Systems-minded and execution-driven, he builds infrastructure that transforms behavioral insight into resilient, next-generation operations.

Ryan Hickey

Brand Strategy
& Market Positioning Advisor

Driving measurable growth and redefining markets across industries, he is a brand strategist, CEO, and turnaround expert who specializes in identifying hidden brand potential and unlocking business value. With a background spanning Wall Street, media, and global brand development, he has founded multiple companies and led brand transformations that reposition firms for sustained success. A former editor-in-chief and national marketing manager, he blends financial insight, social media expertise, and strategic execution to scale businesses with innovative, market-changing solutions.

David Crater

Technology
& Infrastructure Advisor

Multi-decade software and operations engineer for space and satellite systems, and aircraft electronic warfare systems, with graduate degrees in electrical engineering, computer science, and artificial intelligence. Has taught engineering and computer science at the collegiate level and established several academic programs in these fields. With an MBA from the University of Colorado at Boulder, he focuses on transforming technical concepts into scalable, market-ready business solutions, aiming to bridge the gap between engineering innovation and commercial viability.

Pye Eshraghian

Strategic Finance
& Venture Growth Advisor

Venture-studio GP and strategic-planning executive who drives multi-continent PE/VC initiatives across corporate finance, innovation advisory, and enterprise software. A Cambridge Judge MBA, he has spearheaded due diligence, financial modeling, and growth strategy across five sectors: fintech, insurtech, media-tech, agtech, and healthtech. He transforms macroeconomic and technological shifts into actionable operational plans.

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